Whether you write your blog to share personal anecdotes and stories or to promote your business, you should always be on the lookout for ways to take your blog to the next level. After all, this will allow you to widen your reach, increasing the number of followers and views you receive on each blog, which in turn, could lead to financial success.
However, with hundreds of new blogs popping up each and every day, it can be hard to find a way to stand out from the crowd. One way in which you can do just that is by running a youtube channel in conjunction with your blog, sharing content across both platforms. There are many benefits to this method. For example:
Running a YouTube Channel helps you broaden your content. Thankfully, it’s easier than ever to embed youtube videos into your blogs. This means that your viewers will not have to leave your website to watch your latest video - be that a vlog or an advertisement. This means that you can reduce the chances of your viewers getting bored, as there is always something new for them to watch or read. Furthemore, videos are often more accessible than large blocks of text - meaning that you could begin to cater to a much wider audience.
Running a YouTube Channel will lead to increased blog traffic. As your YouTube channel begins to grow or gain traction, your viewers may be on the lookout for other ways to engage with your content. Therefore, you can use your YouTube channel to increase your blog traffic by sharing links to your blog in your videos or discussing your latest blog in video format. Essentially, you can use YouTube as a platform to advertise your brand. However, if you are struggling to grow your YouTube following, don’t despair. You can use youtube automation to analyse your growth and put strategies in place to
Running a YouTube Channel helps you connect with your audience. When you are trying to build a following, it’s important that you take the time to develop a strong relationship with your audience. In order for them to remain interested in you and your content, you need to ensure that you are friendly and approachable - and videos can be a great way to do this as they feel more personal than a traditional blog. Furthemore, you can connect with your customers by responding to or engaging with their comments or by streaming ‘live’ on YouTube.
You can earn money through youtube. Another benefit to running a YouTube channel (aside from the fact that it is a lot of fun) is that it can help you achieve greater financial security. This is due to the fact that popular or successful channels can begin to earn income through views, or by adding advertisements to their blogs. In addition, you could also look into obtaining sponsorships - wherein you advertise or promote certain products or services to your viewers and receive compensation for your efforts.
Author - Chris
Author, Editor, Creator of Learn Develop Live