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How to Prepare for Older Age

12/8/2020

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Image credit: Magda Ehlers on Pexels
Getting older shouldn’t be something to be frightened of. With older age comes the possibility of having more time for yourself, a greater appreciation for your family, and opportunities to explore new challenges and adventures! To make sure you’re as prepared as you can be, check out these tips: 

1. Prioritize your health 
Getting old can be a seriously joyous thing, but enjoying your life to the max is easier if you’re healthy. So, taking regular exercise (you can even do it from home thanks to online courses and programs) and eating well is all part of the package. After all, you want to make sure you’re in tip-top condition while you’re off exploring, don’t you?

2. Be organized 
Ensuring all your documents and plans are in a safe place is one of the kindest things you can do. This means that no matter the scenario, a trusted person or loved one will have all the paperwork they need. This will take a load off your mind, and you can move on to enjoying more exciting things! 

3. Pick up new hobbies
Your latter years are a great time to spend time on new hobbies and skills. Exercise your brain and indulge passion projects that you’ve always considered. Have you always wanted to try fishing? Is salsa your thing? Do you think you might want to speak French? There are so many online and offline courses out there to choose from. And if that’s not your thing, then it’s time to get out there and try it on your own.  

4. Upgrade your home
Making a couple of sensible changes to your home can make all the difference to your comfort in the years to come. That doesn’t mean moving straight into a bungalow or installing a stairlift, but it does mean making a few adjustments. Consider including a few pieces of handcrafted pieces, like Crown Furniture, to create an environment that’s safe, chic, and easy to use.  Looking for additional ways to improve your home?  Try adding these '8 Best Indoor Plants with Health Benefits.'

5. Mindfulness matters 
Keeping your brain supple is key, but so is keeping your mental health strong. Practicing mindfulness can be a great way to live in the moment and help relieve any stress. It also has the benefits of lowering blood pressure, improving sleep, and generally improving all-round health. To get started, you can choose from a number of apps and courses. Hopefully, you will enjoy the benefits of decreased stress and anxiety and improved focus.

6. Try yoga 
It’s true that falls pose a danger to older adults, so to mitigate the risk, try picking up yoga. It helps strengthen core muscles and works on balance and flexibility. Not to mention, it’s a very calming and healthy activity. Adding yoga into your routine is a great way to keep yourself fit and healthy, well into older adulthood. 

7. Take up golf but with a twist
If you're a fan of wearing the outrageous golfing trousers, you could even do so at home now while going around 18 holes. 
Skytrak golf is a fun, and serious tool designed specifically to help you improve your game without the need of a caddy.  You can stay sharp even when you can’t make it to the course whilst staying being able to practice your swing.

Hopefully, this article has given you some tips and tricks that will help you ‘age well’ and enjoy your later years.
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What Do You Do With A Really Successful Post?

1/8/2020

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Image credit: pixelcreature on Pixabay
​When you’re running a blog for your brand, the number one priority should be producing good quality content that has value to the readers, and also helps to contribute to your goals, whether it’s growing recognition or generating sales. But what about when you’ve successfully done that and notice a post taking off, outperforming both your expectations and your other posts? Should you simply let it enjoy the spotlight or is there some way you can capitalize on it?
Make sure it leads to something good
If you haven’t already connected your successful post to something that translates to value for your business, now is the time. You can use it to increase blog traffic by following up on it if that’s your aim. However, for many businesses, their mind is going to be on conversion first and foremost. An edit after it has taken off, just slipping in a call to action towards the end might be all that it takes.

Grow from it

First of all, find out whether or not your content is evergreen. This means it’s not likely to lose value or purpose over time, rather than being particularly pertinent in a moment in time. It doesn’t always work, but you can work with
content writers who can find new ways to iterate on that content over time, adjusting it to suit different business periods or topics, for instance.

Convert it into even more engaging content
Aside from making your content evergreen, you can also look into translating it into forms of media that tend to be even more successful. If a text post version does well, just imagine how well it might work as an infographic or, better yet, a video. Turning a good post into a video isn’t simply as easy as reading it out over imagery, but working with a professional
video production agency can help. The better you translate it from one form to the other, the more likely it is to keep the momentum going.


Build a personal brand off of it

Not only does the brand of the blog, website, or business benefit from a really great and insightful post. It can help position you, the writer, as a person of authority, as well. If your post goes viral due to the insight it offers, then you can seek out other media opportunities, such as
guest posting on respectable publications or attending talks.


Adopt elements of that post in others
If a post does well, it’s often not only because the topic hit the nail on the head for the audience. There’s a good chance it was written and formatted in a particularly engaging manner, as well. To that end, try to find what was great about your post and take elements to incorporate in other posts. You can even try different combinations of stylistic, language, and formatting choices, keeping an eye on your analytics to see if it results in a bump in engagements.

A post that gets a lot of reads, generates conversations, or even goes viral is an opportunity just waiting to be taken.

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    Author - Chris

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