Why you need to build your blog domain authority

Image credit: Pixel Creatures from Pixabay

There are over 500 million blogs in the world at the moment and they are growing year on year. If you are just starting or you are a seasoned blogger, you will want to ensure your blog stands out from the crowd. Check out this post which shows you some ways to better your blog. Another important area that will help with your blog is increasing the Domain Authority. For those not familiar with this phrase, the Domain Authority is a calculation that rates your blog from 1 to 100. The higher you are on the scale the higher your blog will appear on search engine rankings. Also, if you wish to make money from your blog, the higher your Domain Authority the more you can ask for paid opportunities. Below are some ways you can improve your Domain Authority and get your blog higher up the rankings.  

Link Building
Building links to your site is a great way of increasing your Domain Authority. A word of caution though, you want backlinks from quality sites, sites that have a higher Domain Authority to your own. Focus your time on getting links that will improve your site, if you don’t have a lot of time to do this yourself, consider employing a link building service.

Internal link building
As well as getting backlinks from other websites, you can increase your Domain Authority through the internal structure of your blog. This means in each blog post you should include 2 or 3 links to other posts you have. This is such an easy way to build your internal link structure and get your Domain Authority moving in the right direction.

Remove broken links
Having broken links can impact your Domain Authority so go through all your posts and ensure all links are working. This may be time-consuming but it is worth it in the end. It’s an easy fix to ensure it doesn’t negatively impact your Domain Authority. 

Be an Authority in Your Niche
Having quality articles is important, especially to your Domain Authority and to Google. Choose a niche and write high-quality posts within that area. An area that people will search for time and time again. If you are helping your audience Google may even use your article for a snippet which means you will be the very first link on page one. 

Search Engine Optimisation 
Ensure your blog is SEO optimized so that when search engines crawl your site they can see your content and offer this up to those who are searching. This means ensuring you have a meta title and meta description especially on your pictures, your home page and you make use of heading tags too. Once you start using all these tools they will become second nature and it will make all the difference to your Domain Authority.

It can be daunting considering all these things to improve your Domain Authority but with practice and determination, you will increase the authority of your blog.