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After a long period of hibernation, networking events are back and back in a big way. Businesses denied the opportunity of making new connections face to face are keen to get their people, products and pitches back on the road.
Here are a couple of tips to make the most of each event you attend and feel comfortable sharing who you are, with anyone, wherever you go. If you'd like to read more, here's a related blog post.
Research your event
Make sure you know who is speaking (and about what), the other companies represented in the room and make a mental shortlist of who you want to connect with and how your business relates to the topics being discussed.
Know how to break the ice
Have a set of rehearsed relaxed icebreakers ready to go. This can be as simple as “hi, how’s your day going?”. Or, you can try adding a bright item to your wardrobe which allows people to strike up a conversation around this talking point.
Prioritise asking questions and listening over selling
Asking questions in the right way and practicing effective listening showcases your emotional intelligence skills. Not only that, listening is proven to make you appear more charming to others.
Treat event breaks like ad breaks
This is a great tactic and removes the temptation to reach for your phone during breaks. When there is an intermission at the event, try turning to the person next to you and seeing if they have plans for lunch or want to grab a coffee.
Know when to move on
As hard as it can be to strike up a conversation, there is nothing more excruciating than being stuck in a conversational dead end. If you’re ready to end the conversation, do so in a friendly non-abrupt way. Don’t make it feel like you’re brushing them off, exchange your contact details and retire with “it was really nice to meet you, I hope we can connect again”.
Take advantage of apps
When networking, technology is your friend. Not just for sharing your professional identity but for logging your contacts, making notes about who you met and creating a platform for further contact.
There is no better way to do this than with Blinq digital business cards. With Blinq you can share your business cards in a way that works for you. You can share via the top rated iOS or Android apps, smartphone widgets or even via your Apple Watch.
Bling digital business cards make a positive reflection on your business and are a brilliant extension of your brand experience, helping you stand out and be memorable in moments that matter.
Grow your network and your business with Blinq.
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Author - chris
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