 Image Credit: Carlos Muza on Pixabay.com Running a business is hard work. Many entrepreneurs or small business owners find themselves wearing many hats. They spend so much time working in their business they never get the opportunity to work on their business.
Using automation intelligently can not only improve your business processes, but it also frees people up to work on core business priorities. A study in the UK showed that business owners spend up to a third of their time on business admin. Automation can be used in most areas of a business, but here are a few of the main ones that will make the biggest impact in the shortest amount of time. HR & Payroll Systems Even businesses with only a few employees have a number of legal and financial obligations to their employees. There are a number of great cloud hr systems coming onto the market which can run your day to day recruitment, HR and payroll services. These are cloud-based so won’t need to invest in any IT or data storage systems. They’ll save you time, money and make sure that you stay legally compliant. Employees can update their personal details, access policies, request holiday or communicate feedback all directly through an online platform. Running payroll through one of these systems can save your money on accountants and still let your remain compliant with the government tax systems and online banking facilities. Task Management An efficient, well-organised team can do wonders. Rather than relying on emails and handwritten scribbles, why not run all of your tasks and projects through specialist software like Asana or Trello. These programmes both have free versions that you can use to set up recurring tasks to keep your team and your business on track. The amount of time saved on unnecessary meetings or emails will transform your business. Marketing A great deal of your marketing funnel can be automated through software such as Hubspot or Zoho. Once you’ve set up your campaign materials, you can rely on your software to push prospective clients through your marketing funnel without the need to manually trigger actions every step of the way. Content, email and even social media content curation can all be automated in line with your campaign goals. A well-designed chatbot on your website can drive enquiries through without you needing to speak to people. The good news for small businesses is that you don’t need huge huge budgets to begin automating your business. Most of the larger software companies offer a freemium model, allowing you to access a range of features for free in the hopes that once you expand, you’ll move directly to the paid version. Conclusion Automating processes in our business can save you time, money and allow you to spend your precious time on actually running your business. Increased productivity leads to better margins and an improved bottom line. Not adopting an agile approach to your business can lose you that competitive edge if your competitors do embrace automation.
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