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4 top tech business ideas for 2021

27/1/2021

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Are you considering launching a business with high earning potential? If this is the case, then you should give thought to starting a tech business. Despite the hardship posed by covid-19 on personal finances, businesses, and the economy, the UK tech industry led pandemic recovery raising over $15 billion in investments.

Business experts have projected an exciting time for tech business as investors are shifting to investing in scaleups and start-ups; Google MD Ronan Harris indicated that the tech giants are looking to being part of the ecosystem in 2021. Are you wondering how you can join the trend? Check out these top tech business ideas you can start.

1. Web designing
Website designing is a tech business idea that will never become unpopular. Websites have become an essential business need to build a professional, trustworthy and strong brand image. According to statistics, approximately 84% of UK shared businesses had a website in 2018. With the outbreak of COVID-19, the country has recorded a boom in website demand as companies turn to e-commerce and digitalisation. Website design includes several services such as UX design, graphic design, and SEO, and will remain a lucrative business idea worth considering even post-pandemic. 

2. IT support
Are you aware that several small businesses don’t have the funds to engage full-time, internal IT support staff? With many small business owners employing cost-saving measures like outsourcing, starting an IT support firm is a potentially high-earning venture worth starting. From providing cloud infrastructure systems to setting up and maintaining networks and implementing data backup and recovery, there are so many in-demand tech services you can offer businesses. Based on your customers’ demands, you may offer other services like security systems and mobile app development and management.

3. Search Engine Optimisation (SEO) Consultancy
Google remains a fundamental piece of marketing strategies for several businesses. With the UK recording €222 billion in online sales in 2020 alone, companies will invest in digitalisation and SEO to show up as the top outcome in the right search for keywords identified with their business. This implies they will require SEO experts to help them achieve their objective. While some companies will recruit full-time staff to take up such specialised roles, others will engage an SEO agency to implement the required strategies to stay ahead of the competition. You can launch a business to offer such services to other firms.
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4. Computer training services
​Are you good with computers, software, and other tech gadgets? If that is the case, then it's a great fit to start a business to offer computer training to individuals and companies, as many people struggle when dealing with anything related to computers. There are a ton of alternatives for getting started with computer training services. You can either train people on how to use Windows, Macintosh, or both operating systems. More so, you can train individuals on the best way to utilise specialised applications. You may decide to offer training on individual bases, groups, or take to online lessons, which is more useful amid the pandemic.
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How to increase your efficiency in 2021

5/1/2021

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When your business is operating at maximum efficiency levels, your productivity should increase naturally. As a result, you can boost your company’s profitability by enhancing efficiency at every level. However, finding the most effective ways to improve your efficiency can be tricky. To give your business the best chance of success in 2021, take a look at these top tips for maximizing efficiency now:

Set Firm Goals

Unless you have clear goals in place, you won’t be able to monitor or optimize your efficiency levels. When you know what you’re working towards, you’re able to implement effective strategies that will help you to achieve your targets in the quickest timeframe. By using SMART goals, for example, you can ensure that your business targets are specific, measurable, achievable, time-bound, and realistic.


Increase Automation

When you automate business functions, you can reduce the amount of time it tasks for tasks to be completed. In addition to this, increased automation eradicates potential inaccuracies caused by human errors and reduces the need for staff, thus reducing your costs.


People tend to assume that automation is only relevant in specific industries, such as manufacturing, but this isn’t the case at all. Every
business can benefit from implementing automated processes, regardless of what sector you operate in. From invoicing and marketing to customer service and quality control, there are numerous ways you can increase automation within your business.


Start Outsourcing

If you aren’t
outsourcing already, it’s time to start. When you outsource certain tasks or functions, you can operate more efficiently. Outsourcing gives you access to specialist expertise that you don’t have in-house, but it also enables your core staff to focus on their main roles. By taking advantage of outsourcing opportunities, you can also minimize the need for full-time, in-house staff, which can enable you to operate with fewer outgoings.


There are plenty of ways to incorporate outsourcing into your business model. Using third-party managed IT services or
professional translation services is a form of outsourcing, for example. Similarly, working with an SEO agency or a content production company enables you to outsource important business functions and improve your efficiency levels.


Prioritize Tasks

When your To-Do list is getting longer by the minute, don not simply work through it starting at the top. Instead, grade tasks based on how important and time-sensitive they are. By doing so, you can tackle the high-value tasks first and leave the less important issues until last. Using scheduling software or a task management platform is a good way to plan your working day, as it enables you to modify your schedule quickly and grade tasks according to their priority.


Becoming More Efficient

People tend to assume that maximizing efficiency means working harder but it doesn’t have to. By altering the way you work, you can significantly increase your efficiency and productivity, without working harder. In fact, you might find that making modifications to how you work allows you to reduce your working hours while still boosting your efficiency levels!

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Four ways to promote your business in 2021

14/12/2020

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As a business, 2021 will hopefully be making up for the fact that this year hasn’t been the best for anyone. For businesses, it’s something to be grateful for that that they’ve even survived what is possibly the worst year in the world’s economic history. Here are four ways to promote your business in 2021.

Focus On Social Media
Social media continues to thrive and be a great area to focus your marketing and advertising. It’s definitely become a lot more saturated over the past couple of years and therefore it’s a lot harder to make it successful than it used to be. Therefore, it’s a good idea to find your niche on these platforms and focus on any platforms in particular that you feel are going to be a good fit for your business. Think about what social media platforms you might be using now or if you’re not using any, what platform is best going to suit your business. Take a good look at your analytics and how they’re performing to see what you might need to change or do more of. There are so many people online nowadays that it would be the wrong move to not take advantage of what social media can offer you for the new year for your business.

Revisit Your Branding
Branding is an important part of your business because it can end up becoming widely recognized by your customers and those who aren’t yet your customers. Whether you look at who you’re using for digital printing services or what you outsource for your design work, think about revisiting your branding. You could consider changing it or tweaking it slightly so that it’s a more elevated and modern version of your current branding. There might be room in the branding to make it better than it already is or to perhaps make it more consistent across your platforms, whether that be your website or social media. Think about what it might be lacking and then consider what you could do to help improve it further.

Make Use Of Your Loyal Customers
Your customers are important and you want to continue ensuring they remain loyal to you as a business. Think about loyalty and how you can make sure your customers continue buying from you and not from your competition. Go beyond the call of duty where you can and always be active in providing the best products or services for your customers. Excellent customer service is going to get you further than just providing a bog-standard service they can get elsewhere.

Better Your SEO 
And finally, when it comes to your SEO, try to better it where you can. There’s going to be a lot of benefit from improving your search engine optimization because the higher you rank on search engines, the more visible you’ll be to others online. This can be great for generating new leads and hopefully, more business.

Use these tips to make sure your new year is the best one yet for business.
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